Mike Evans is a former journalist and public relations specialist. He started his career working for a technical journal in the automotive industry, moving on to form a London-based public relations company in his mid-twenties. He ran the company successfully for over thirty years, later migrating into Parliamentary public affairs consultancy. Mike retired in the early 2000s after selling the company to a major international communications company. He started Macfilos as an Apple-centric blog in 2008, moving later into the field of photography and Leica equipment. The non-profit blog continues and comprises well over 6,000 individual articles. It is supported by independent editorial associates in the USA and Germany.