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Mysterious case of the missing cases


It is now a month since the iPhone 5 hit the shelves and Apple retail has still not managed to get a single case on display. I cannot recall such a long delay in supply when the iPhone 4 was introduced two years ago, so why the long wait this time?

To make sure, I checked again this morning at the White City store in London; I also paid a return visit to the online store. There is not a sign of a case, yet non-Apple retailers have had a small selection of products ever since the first weekend the phone went on sale.

This smacks of carelessness on Apple’s part.

by Mike Evans, 11 October 2012