Fujifilm SQ10 Instax: An instant/digital hybrid that makes sense

By all accounts the little Leica Sofort instant camera has been something of a quiet success. I know several proud owners who love the idea of producing an instant picture to hand round to friends. But thereโ€™s one big snag. An instant picture from a Polaroid of Instax is a unique creation, just like the original Daguerreotype. 

Britainโ€™s Fox Talbot pipped the Frenchman with his invention of the negative/positive process which meant that many copies could be made from one print. Itโ€™s something Iโ€™d quite like to have if I bought an instant camera. 

Fuji, like Fox Talbot, has solved the problem in its new hybrid Instax Square SQ10. Not only does it hark back to the much-admired square format of the Polaroid, it adds a digital processor fed by a 1/4in CMOS sensor. The internal memory is good for around 50 shots but you can extend storage by using a micro SD card. The battery is rechargeable via a micro USB cable and will handle around 160 shots before top-up.

What I like about this concept is that you donโ€™t waste prints. You can take your pictures digitally and, when you are happy with the results, go on to print. 

The SQ10 will cost around ยฃ218 and packs of 10-shot prints around ยฃ13. The camera is expected to be available next month. If I were to be tempted to an instant camera, I think this is the first one that really makes sense, both from the point of view of economy of use and in creative potential.

___________

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here

×