Leica Gallery Mayfair: Exhibition of images from the leading fashion magazines of the 20th Century

Leica Gallery London, in collaboration with two major private photographic collections, is staging a new Fashion Forward exhibition featuring some of the most recognised images from the pages of Vogue, Tatler, and Harper’s Bazaar. It will take place at the Duke Street, Mayfair, showroom from the March 15 to May 8.

Fashion Forward photographic legends

These iconic Fashion Forward images have been created by a series of photographic legends who made those publications great: Irving Penn, Richard Avedon, Helmut Newton, Horst P. Horst, Norman Parkinson, William Klein, Cecil Beaton and Arthur Elgort among others. 

Timeless beauty

The Fashion Forward exhibition pays homage to the timeless beauty of these carefully crafted compositions, showcasing clothes by celebrated designers such as Balenciaga, which features the beautiful Elise Daniels with Street Performers. 

The elegance witnessed in these images, thanks in part to the sublime clothing and jewellery, is not so common now. Therefore, Fashion Forward allows viewers an opportunity to explore up-close photographic printing at its most glamorous, with rich tones, papers, and techniques utilised in a process distinctly different to modern and advanced digital versions.

Dye-transfer

The incredibly expensive, complicated and durable dye-transfer method employed in Horst P. Horst’s advertisement for Jerbe Stockings, Paris 1985, is a great example of a little-used process that creates outstanding colours in rich and velvety tones. 

When and where

The Fashion Forward exhibition will take place from Saturday, 15 March 2025, and will continue until the 8 May at the Leica Gallery London, 64-66 Duke Street, London, W1K 6JD. It includes twenty connoisseur works from these Masters of Photography spanning five decades from the 1940s to 1990s. Prices of the prints start at £3,600 including value added tax, but viewing them at the gallery costs nothing.


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